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Ladies’ Day by Boodles

18th-20th April 2024 | The Royal Hospital Chelsea, London SW3 4SR

IT’S STYLE TAKEOVER AT Salon Privé London LADIES’ DAY

Set in one of London’s most beautiful venues, our Ladies’ Day by Boodles is an occasion of elegance and class. Dress your best, Ladies and Gentlemen, and enjoy a memorable event where glamorous fashion meets breath-taking cars. Start your day in true Salon Privé style with a refreshing glass of Pommery Champagne at your reception. 

Admire the bespoke collections in this year’s Concours De Vente, browse the finest luxury goods, and sample exquisite food and drink on offer at Salon Privé London. It’s the day to see and be seen.

Friday also presents a fantastic display celebrating the iconic marque, McLaren.

Buy Tickets From £75

Programme

11:00

Salon Privé London Opens

Programme

11:00 - 19:30

Dining Village

Programme

11:30

Pommery Champagne Reception (all bars)

Programme

11:45

Supercar Manufacturers Parade

Programme

12:30

Luncheon served in The Sloane

Programme

14:45

Concours de Vente Parade

Programme

16:00

Traditional English Afternoon Tea served in The Sloane

Programme

16:30

BOODLES BEST HAT AWARD

Programme

18:00

London Essence Cocktail Bar opens in The Sloane

Programme

20:00

Salon Privé London Closes

SUPERCAR STYLE ON DISPLAY

Such has been the overwhelming enthusiasm surrounding Salon Privé London, you won’t be surprised to hear that quite a few manufacturers have chosen this event as the luxury launchpad for their new models—so expect to see an exciting gathering of never-before-seen cars and motorcycles making their UK debut live at the event.

VIEW automotive brands

THE CONCOURS DE VENTE

Day two of the Concours gets underway. Salon Privé London is your exclusive open-air showroom, with 75 iconic classic cars to admire and purchase. From Bentleys to Ferraris, there is truly something to appeal to every taste.

VIEW Classic Cars for Sale

CELEBRATING THE ICONIC McLAREN

Ladies’ Day brings style and glamour as we celebrate all things McLaren with the biggest variety of models ever witnessed in the Capital to celebrate the iconic marque. Excitingly, we are inviting a limited number of McLaren owners to join the display on the lawns of Royal Hospital Chelsea, so if you are the owner of a special McLaren then apply for a ticket below.

ENTER THE McLAREN DISPLAY

BOODLES BEST HAT COMPETITION

Don’t forget your most extravagant hat if you want to be in with a chance to win a spectacular piece of Boodles jewellery! As ever, it’s a fun day and an opportunity to really ‘push the boat out’ with your favourite piece of millinery attire. The prize-giving takes place at the Boodles Gallery in the afternoon.

STYLISH BRANDS

As well as feasting your eyes on the supercars, classic cars and bikes, you’ll discover our Luxury Shopping Village at Salon Privé London. Featuring a curated selection of premium brands, you’ll find boats, helicopters, luxury homeware, fashion and accessories, as well as British jeweller, Boodles.

VIEW luxury brands

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