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Ladies’ Day by Boodles

Royal Hospital Chelsea, London SW3 4SR

A day of high fashion and luxury

Set in one of London’s most beautiful venues, our Ladies’ Day by Boodles is a day of elegance and style. Dress your best, Ladies and Gentlemen, and enjoy an event where glamourous fashion meets breath-taking cars. Take in the collections in this year’s Concours De Vente, browse the finest luxury goods, and sample the exquisite food and drink on offer at Salon Privé London – in style.

Programme

11:00

Salon Privé London Opens

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11:00 - 19:30

Dining Village

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11:30

Pommery Champagne Reception (all bars)

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11:45

Supercar Manufacturers Parade

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12:30

Luncheon served in The Sloane

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14:45

Concours de Vente Parade

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16:00

Traditional English Afternoon Tea served in The Sloane

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16:30

BOODLES BEST HAT AWARD

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18:00

Donovan Cocktail Bar opens in The Sloane

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20:00

Salon Privé London Closes

FIRST GLIMPSE...

Such has been the overwhelming enthusiasm surrounding the new Salon Privé London, you won’t be surprised to hear that quite a few manufacturers have chosen this event as the luxury launchpad for their new models—so expect to see an exciting line-up of never-before-seen cars and motorcycles making their UK debut live at the event.

VIEW automotive brands

Chelsea fashion

As well as feasting your eyes on the supercars, classic cars and bikes, you’ll discover our Luxury Shopping Village at Salon Privé London. Featuring a curated selection of premium brands, you’ll find boats, helicopters, luxury homeware, fashion and accessories, as well as British jeweller, Boodles.

VIEW luxury brands

DINING VILLAGE

Salon Privé will bring the very best of London’s street food straight to the beautiful lawns of Royal Hospital Chelsea this April. A line-up of some of the most exciting chefs with the tastiest food to sample, will be central to the 3-day automotive extravaganza. All this combined with Louis Pommery sparkline wine, Chateau de la Gordonne Rosé, or the excitement of the London Essence Cocktail bar, makes for a very special London day out.

YOUR TABLE AWAITS...

Entertaining and being entertained is very Salon Privé. And something we’ve been rather good at since our first luxury car event at the Hurlingham Club, back in 2006.

Now we’re bringing that legendary hospitality back to London. Choose from rise-and-shine breakfast meetings to after work networking dinners, cocktail receptions served in the splendour of the Great Hall, or an elegant, intimate dinner in one of the State Rooms.  Each a unique opportunity for you and your guests to be royally entertained.

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