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Ladies’ Day by Boodles

Your invitation to a day of high fashion

In France, in the 1920s and 30s, car shows were as much about couture fashion as they were about amazing motor cars—a magnificent mélange of elegance and style on parade. And that’s the thinking behind Salon Privé London—our Ladies’ Day by Boodles on the Friday has to be the perfect excuse to dress to the nines.

Come wearing period outfits to match cars from the 20s to the 80s, or dress to impress—the more flamboyant the better. And you can be sure it won’t just be the cars that turn heads.

Programme

11:00

Salon Privé London Opens

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11:00 - 20:30

Dining Village by JKS Restaurants

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11:30

Pommery Champagne Reception (all bars)

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11:45

Supercar Manufacturers Parade

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12:30

Luncheon served in The Sloane

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14:45

Concours de Vente Parade

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16:00

Traditional English Afternoon Tea served in The Sloane

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16:30

BOODLES BEST HAT AWARD

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18:00

Louie Cocktail Bar opens in The Sloane

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20:00

Salon Privé London Closes

FIRST GLIMPSE...

Such has been the overwhelming enthusiasm surrounding the new Salon Privé London, you won’t be surprised to hear that quite a few manufacturers have chosen this event as the luxury launchpad for their new models—so expect to see an exciting line-up of never-before-seen cars and motorcycles making their UK debut live at the event.

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Chelsea fashion

The Luxury Shopping Village at Salon Privé London features an impressive array of vibrant fashion retailers, offering couture, shoes, bags, and cashmere… with skincare and perfumes on offer too.

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DINING VILLAGE BY JKS RESTAURANTS

Salon Privé has partnered with renowned and innovative hospitality group, JKS Restaurants to provide guests a unique dining offering. This will include dishes from Michelin Star Gymkhana, Indian BBQ classics by Brigadiers, cult Taiwanese experts BAO and plates from Fitzrovia’s The George and Chelsea’s The Cadogan Arms, providing pub fare that celebrates the best of British produce.

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YOUR TABLE AWAITS...

Entertaining and being entertained is very Salon Privé. And something we’ve been rather good at since our first luxury car event at the Hurlingham Club, back in 2006.

Now we’re bringing that legendary hospitality back to London. Choose from rise-and-shine breakfast meetings to after work networking dinners, cocktail receptions served in the splendour of the Great Hall, or an elegant, intimate dinner in one of the State Rooms.  Each a unique opportunity for you and your guests to be royally entertained.

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