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VIP OPENING DAY

18th-20th April 2024 | The Royal Hospital Chelsea, London SW3 4SR

THE CURTAIN RISES ON A STUNNING SPECTACLE

Thursday sees the magnificent grounds of the Royal Hospital Chelsea transformed into a riot of exhilarating elegance. Join the international media in a privileged first glimpse of the breathtaking cars on display.

An enduring highlight of the prestige motoring calendar is the first parade view of the celebrated Concours de Vente. Immerse yourself in the fascinating histories of the assembled collection; you might even find your next dream car!

Salon Privé London also proudly presents a superlative line-up of Porsches as we honour a milestone anniversary – 50 glorious years of the 911 Turbo.

Buy Tickets From £75

Programme

11:00

Salon Privé London Opens

Programme

11:00 - 19:30

Dining Village

Programme

11:00 - 19:30

Guest Bars

Programme

11:15

Porsche 911 Turbo Cavalcade

Programme

11:45

Supercar Manufacturers Parade

Programme

12:30

Luncheon served in The Sloane

Programme

15:00

Concours de Vente Parade

Programme

16:00

Traditional English Afternoon Tea served in The Sloane

Programme

17:45

Porsche 911 Turbo Grand Départ

Programme

18:00

The London Essence Cocktail Bar opens in The Sloane

Programme

20:00

Salon Privé London Closes

PORSCHE PASSION

A universally admired classic takes centre stage to celebrate its half century. Don’t miss this extraordinary gathering of exceptional 911 Turbos, each with an absorbing story to tell and an evocative part to play in a grand motoring tradition.

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THE CONCOURS DE VENTE

Ever attended a Concours and wished you were going home in the winner? Well at Salon Privé London you can do exactly that! Our uniquely exciting ‘Concours de Vente’ is a competitive event where every classic on display is genuinely for sale. Get close to these historic automotive treasures as they put on a captivating show.

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RELAXED REFRESHMENT

For guests who can’t tear themselves away from the endless show-stoppers for long, we have brought a selection of  artisan producers to the lawns, serving fresh and imaginative options for informal dining.

Entirely conducive to a laid-back, sociable bite with a glass of wine before getting straight back to the action!

OUR DINING VILLAGE

DISCOVER LUXURY BRANDS

As a stylish backdrop to the automotive action, our beautifully appointed retail chalets offer a comprehensive selection of exclusive lifestyle brands. Connoisseurs of the finer things in life will find much to peruse and appreciate in an unhurried and refined setting.

PREMIUM BRANDS ON DISPLAY

ELEVATE YOUR EXPERIENCE

While there are many delightful bars and dining options on the lawns, Salon Privé offers spectacular fine dining and VIP hospitality packages to truly elevate your experience at the event. Discover why Salon Privé is the place to entertain or be entertained.

Discover the Sloane

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