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Plan your visit

15th - 17th April 2027 | The Royal Hospital Chelsea, London SW3 4SR

Daily Programmes

Grand Opening Day - Thursday 15th April 2027

Thursday is the opening day of Salon Privé London. See manufacturer debuts and a stunning display of desirable cars on the lawns.
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11:00 Salon Privé London opens

11:00 Salon Privé Grid Walk – Koenigsegg

11:00 Street food Village and Lawn Bars open

11.45 Supercar Manufacturers Parade

12.30 Luncheon served in The Sloane (ticketed)

14:30 Concours de Vente Parade

15:30 Sweet Treats Afternoon Tea served in The Sloane (ticketed)

16:00 Porsche Grand Départ

16:30 Lawn Bars and The Sloane close

17:00 Salon Privé London closes

DRESS CODE: Smart

Ladies’ Day - Friday 16th April 2027

Friday is Ladies’ day and an occasion of elegance and class. Dress your best, don your finest headwear and get ready to immerse yourself in the stylish cars, luxury brands and classics on show.
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11:00 Salon Privé London opens

11:00 Salon Privé Grid Walk – Valhalla

11:00 Street food Village and Lawn Bars open

11.45 Supercar Manufacturers Parade

12.30 Luncheon served in The Sloane (ticketed)

14:30 Concours de Vente Awards Parade

15:30 Sweet Treats Afternoon Tea served in The Sloane (ticketed)

16:00 Lotus Grand Départ

16:30 Best Hat by Gatineau Award

16:30 Lawn Bars and The Sloane close

17:00 Salon Privé London closes

DRESS CODE: Smart, Hats and Fascinators preferred

Supercar Saturday - 17th April 2027

Saturday is the final day of Salon Privé London and a day on which we celebrate the supercar. It’s fun for the whole family on the lawns of the Royal Hospital Chelsea!
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10:00 Salon Privé London opens

10:00 Salon Privé Grid Walk – Maserati MC12 & 20

11.00 Street food Village and Lawn Bars open

11.00 Supercar Manufacturers Parade

12.30 Buffet Luncheon served in The Sloane (ticketed)

14:30 Awards Ceremony – Salon Privé Sloane Street Concours

16:00 Maserati Grand Départ

16:30 SCC Grand Départ

16:30 Dining Village closes

17.00 Salon Privé closes

DRESS CODE: Smart

Discover Each Event Day

Each day of Salon Privé London brings a unique flavour and atmosphere; which day will you attend?

Explore Thursday

Thursday 15th April is opening day and the magnificent grounds of the Royal Hospital Chelsea are transformed into a luxury automotive experience.

Explore Thursday

Explore Friday

Friday 16th April is Salon Privé Ladies’ Day and the Royal Hospital grounds light up with its endlessly chic and colourful elegance.

Explore Friday

Explore Saturday

Saturday 17th April is Supercar day and offers an unrivalled view of the world’s most acclaimed and exciting cars – the perfect day out for friends or families.

Explore Saturday

Getting to the Event

Conveniently situated just five minutes’ walk from Sloane Square, the Royal Hospital Chelsea is easily accessed via London Gate on Royal Hospital Road. We encourage sustainable ways to travel to the event, and the Royal Hospital is well served by public transport and accessible to cyclists and pedestrians. Arrivals by taxi or from Chelsea Embankment may use Bull Ring Gate.

HOW TO GET TO THE EVENT

What to Wear at the Event

Salon Privé London is a stylish day out and the dress code is smart. We encourage you to dress expressively and in a manner befitting the beautiful surroundings. As an early April event, the weather may turn chilly towards the evening, so a pashmina or jacket is advised. For ladies, we recommend chic day wear such as spring dresses or trousers and jumpsuits. For gentlemen, we suggest a comfortable suit or blazer with chinos and a pair of brogues.

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Ladies’ Day

Ladies’ Day at Salon Privé lights up the Royal Hospital grounds with its chic and colourful elegance. Stylish and imaginative millinery is the order of the day and we encourage beautiful headpieces – particularly if you want to be part of the ‘Best Hat’ competition. As an April event, a pashmina or jacket is advised for cooler evenings.

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