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EXPERIENCE SALON PRIVÉ LONDON

Salon Privé London: the ultimate luxury car event at the Royal Hospital Chelsea.

For three days only from 18th to 20th April 2024, immerse yourself in the world of luxury cars – both classic and modern – and enjoy an unforgettable experience surrounded by automotive excellence. We invite patrons of the finer things in life, to join us in an unmatched unification of cars, cuisine and lifestyle.   

At the heart of the event and exclusive to Salon Privé London is the ‘Concours de Vente’ – a carefully curated selection of 75 rare historic automobiles, which are all for sale. From Aston Martins to rare and coveted Jaguars, this year’s Concours de Vente is a treasure trove of motoring marques.

This year, each day of Salon Privé London presents its own unique celebration with a gathering of Porsche 911s to kickstart the event on the first day. Next, it’s the turn of McLaren to add further glamour & style to Ladies’ Day by Boodles and finally, on Saturday, we welcome one of the UK’s leading private members’ club, Drivers Union. With each one presenting a display of 30 cars, it’s another reason not to miss this fabulous event.

SEE THE LATEST LAUNCHES

Encircling the concours, you’ll find the leading international luxury car manufacturers, displaying their latest models, many choosing this special location to ‘reveal’ new cars for the first time to the international media and motoring public.

VIEW AUTOMOTIVE BRANDS

THE CONCOURS DE VENTE

Salon Privé London presents the Concours de Vente which turns the traditional Concours d’Elégance on its head. Whilst Salon Privé London will look like any other premier Concours, bringing together 60 of the world’s rarest classic cars, it is unique in the fact that each car can be purchased there and then. 

ABOUT THE CONCOURS

A WORLD OF LUXURY

As well as feasting your eyes on the supercars, classic cars and bikes, you’ll discover our Luxury Shopping Village at Salon Privé London. Featuring a curated selection of premium brands, you’ll find boats, helicopters, luxury homeware, fashion and accessories, as well as British jeweller, Boodles.

Discover Luxury Brands

The Ultimate Automotive Hospitality

Salon Privé offers a truly unique occasion to entertain and be entertained with luxurious hospitality packages serving gourmet food, afternoon tea, fine wines and chilled Pommery Champagne as well as immaculate cocktails from London Essence. Discover your perfect package in our Hospitality Pavilion – the beautifully appointed Sloane.

Hospitality Packages

INTO THE EVENING

Salon Privé is renowned for providing the ultimate automotive hospitality and live entertainment. Not only during the day, but all in grand garden party style into the evening too. With extended hours and DJ in the Sloane Cocktail lounge on Thursday and Friday, you can experience the show and stay for the afterparty.

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