THE LUXURY SUPER CAR SHOW & CONCOURS D'ELÉGANCE
  Salon Privé is everything a public exhibition isn't - it is elegant, luxurious, sophisticated and above all, held in the most exclusive of environments. It has become London's favourite motoring party, with super cars and vintage cars beautifully displayed on the lawns of the prestigious Hurlingham Club. Salon Privé is an intoxicating blend of fashion, style, luxury and automotive haute couture, combined to create the ultimate 'Garden Party' on the doorstep of some of London's wealthiest residents.  
  From around the world, 60 of the fastest and most expensive super & luxury cars will be openly and elegantly displayed on the lawns alongside which will be 50 of the rarest, most iconic classics ever produced; this will be the most exclusive collection of modern and classic cars on view anywhere in the UK this year. Being such a prestigious event, Salon Privé has captured the attention of the luxury sector, who naturally see it as an opportunity to engage with Salon Privé's high net worth guests. This year sees brands such as Audemars Piguet, Boodles, Holland & Holland, PrivatSea, Quintessentially, Riva, RM Auctions, Sotheby's Auctions & Sotheby's International Realty, Ventura UK and XO Private Collection, all taking prominent positions within the event.  
   
  PR & promotion of the event is designed to expose your brand to the right audience, hence features in such eminent publications as Spears Wealth Management Survey will ensure that Salon Privé is the new London Social Event everyone is looking forward to this Summer.  
The cars
Currently, new to the event this year are: Breckland Technology, Concept Climax, Keating Super Cars, Porsche, SSC and Zagato.
  Breckland Technology will be unveiling their new V8 engined open top 2 seatersports car that runs on LPG.
  Concept Climax will attend with the Climax; a sensational 2-seater sports car inspired by the legendary Cooper Climax F1 of the late 50’s and powered by E85 bio ethanol fuel. Handcrafted and exceptionally light weight, this ‘green’ super car offers outstanding performance.
  Keating Super Cars unveil their rebodied TKR
super car.
cars at this years show
Porsche image
We are delighted to welcome Porsche Centre West to Salon Privé. Since 1948, Porsche has continually pushed the boundaries of performance and technology to produce a model range with unrivalled ability. Today, this range has four expressions: Boxster, Cayenne, Cayman and the iconic 911.
As acknowledged world leaders in bespoke, performance Range Rovers, Overfinch have unsurprisingly chosen Salon Privé as the ideal event to display there latest offerings. In the charming grounds of The Hurlingham Club guests can inspect these existing vehicles at leisure and see just why the company has an illustrious 33 year pedigree.
Overfinch
Ultimate Aero TT
From the US, SSC will be displaying their sensational SSC Ultimate Aero TT for the first time in the UK. The car, which currently holds the land speed record for a production car, is featured in the Guinness Book of Records with a top speed of 256mph!! With 1180BHP and 1094 ft/lbs of torque, it is one of the most powerful production cars in the world.
The luxury sector
Salon Privé is however, not just about cars, but also lifestyle and particularly leisure. Just some of the luxury brands taking part in the event this year include Audemars Piguet, Boodles, Ducati, Holland & Holland, PrivatSea, Rio Prestige, Ventura UK and XO Private Collection.
  Ventura UK join the event for the first time and will have on display a beautiful
Riva Aquariva
- "The Gucci of motor boats", Riva is synonymous with the 1960s Hollywood jet-set in their gleaming mahogany speedboats. Today, Riva has reinvented itself for the 21st century, with a stunning range of powerboats and motor yachts from 33ft to 115ft. Feast your eyes on the exquisite Aquariva, Riva's breathtaking reinterpretation of the 1960s classic.
Riva Aquariva
the most exclusive gathering of vintage super and luxury cars
The Concours D’Elégance
This year sees the return of the Salon Privé Concours d’Elégance, the most exclusive gathering of vintage super and luxury cars in the UK. In total, some 60 motor cars are invited to participate. Synonomous with famous Concours events, The Hurlingham Club provides the right balance of exclusivity and privacy to make the Concours d’Elégance an event in itself not to be missed. Lasting for 3 days, the Concours will culminate in a judges selection on Friday 4th July with a ‘’Winner’s Parade’’ and Awards Presentation after dinner.
Bacchus PR & production
In 2002, Bacchus launched its fully integrated Event Production and Creative department, to complement the already super-successful PR division. Known collectively as Bacchus Studio, the highly skilled and experienced team have produced shows and events all over the world for mega-brands such as Universal, EMI Music, Capitol Records, FilmFour, Givenchy, the V&A Museum and Christian Lacroix. This year, they turn their considerable talents to the production and management of Salon Privé, working with the existing in-house team to further establish Salon Privé as one of the London events of the summer.
Charity partner: The Princes Trust
We are delighted to confirm The Prince's Trust as our nominated Charity for Thursday 3rd July.
  Founded in 1976 by The Prince of Wales, the Trust has become the UK's leading youth charity, offering a range of opportunities to 14-30 year-olds including training, personal development, business start up support, mentoring and advice.
The Princes Trust
The Prince's Trust will support The Boodles Ladies' Day which will see the Best Dressed Lady awarded with a signature ring worth in excess of £10,000. The same evening sees The Salon Privé Summer Ball in association with The Prince's Trust, a glittering star-studded charity evening with celebrity entertainment, celebrity guests and a fabulous Auction with 'money can't buy' items, with all net proceeds raised going to The Trust.
Event partners
Partnering Salon Privé are some of the World’s leading luxury brands, such as Audemars Piguet, Boodles, Sotheby’s International Realty Auctions and XO Private Collection.
X O Private
Contact us
For more information, please contact David Bagley on telephone: + 44 (0) 808 100 2205
or email: david@salonprivelondon.com

 

 

 

 

 

 

 

 

 

 

 

 

Audemars Piguet Southeby's Boodles X O PrivateQuintessentially